Monday, 10 June 2013

Cover Letter

Attention To:
Mr. Abigail
Human Resources Department
PT. 
Nitrous Oil Company
Jl. Old Traffod
Manchester

Dear Sir,
On this good opportunity, I would like to apply as a Financial Consultant in your company. My name is Joko Saputra, 21 years old, female, single, energetic and healthy. I am a Economic and graduated from Gunadarma University on Juni 2014 with GPA 3.45. I would like to have career to expand my experience.

My personality as a hard worker and fast learner type of person would bring benefit to your company. I will be very appreciated if you could give in opportunity to work in your company.
Herewith I enclose my curriculum vitae, which will give details of my qualification. I hope my qualifications and experience merit your consideration and look forward to your reply.

Sincerely Yours, 


Puji Rama
Joko Saputra



 CURRICULUM VITAE
“Nothing Gained Nothing Venture”


PERSONAL
Name                           : Puji Rama
Sex                               : Male
Place, Date of Birth         : Jakarta, 7 september 1992
Religion                             : Islam
Marital status                   : Single
Home address                   : Jl.Pekayuan, Bekasi
Contact number               : 088809769633
E-mail address                 : soccer_quil@yahoo.com


EDUCATION BACKGROUND

Formal Education
2007 – 2010
SMAN 06 Bekasi
2004 – 2007
SMP 09 Bekasi
1999 – 2004
SDN 04 Pekayon Jaya

GENERAL ABBILITIES
  • Communication skills            : Indonesian and English
  • Computer Skills
1.    Office software (Ms. Word, Ms. Excel, Power Point)
2.    Internet Application.
3.    Computer maintenance
4.    E-SPT



RESPONSIBILITIES :
- Finding Costumer
  • EXPERIENCES GAINED :
- Talk to lots of people         

2.  Net Yanda Administration ( 2010 – 2011)
  • RESPONSIBILITIES :
-          Fluency Administration
-          Cleanliness and integrity Yanda
  • EXPERIENCES GAINED :

-          Administration

Sincerely Yours,

Puji Rama

Letter Inquiry About Promotion

PT. Pelita Jaya Abadi
Jalan Waru 5 No. 21
Bandar Lampung 35153, Lampung
Indonesia

                                                                                                                      17th April, 2013
ANA ADVERTISING
Bekasi 122119

Dear Sirs / Madam,
Our company is engaged in agriculture since 1990.We Sales International is a company engaged inImport and Export, We are engaged in Construction Materials, Agro, Fertilizer, Chemical, Mining, and many more products that we sell. To increase the level of sales in the field of agriculture, wewant to promote products that we sell and attract customers from different regions and different groups of consumers.

For promotion we want to promote our products through electronic media and print media, wehave recourse to the company Sir / Madam to promote the products that we sell. Previously therewho want us to question our previous work with Sir / Madam:
1. Promotion of what is right for you to do?
2. When you are going to do promotion?
3. Where you will carry out promotional activities like that?
4. What media would you use to do promotion?
5. What is the total cost of which will be spent?
We also hope that your company can provide special offers to our company. We are expecting a reply from your company, we apologize if there is one word, and we thank you.

Sincerely,


                                                                                                                                      

Puji Rama
Sales Manager




ANA ADVERTISING
Bekasi 122119

18th April, 2013
Mr.Puji Rama
Sales Manager
PT. PT. Pelita Jaya Abadi
Jalan Waru 5 No. 21
Bandar Lampung 35153, Lampung
Indonesia


Dear Mr. Puji Rama,

Thank you for your inquiry letter of 17 April 2013 and are interested in our advertising that we distribute. We'll answer several questions from mothers Suherni,
1. We will first use the website promotion, and will hold an auto show so that everyone can get to know all the products you sell.
2. We will do the promotion as soon as possible but before that you have to pay 50% of the total cost.
3. We will conduct a campaign in major cities in Indonesia.
4. We will use print and electronic media are often seen by many people.
5. For our fee based on the amount of the fee for the results of our successful sales of products sold with a percentage of 20%: 80% for you.

We are looking forward to cooperate with your company, hopefully at a price that we offer to realize the cooperation between our two companies, according to a reply from us, apologize if there is one word and we express our gratitude.


 Yours Sincerely,





Mustika Ana
Marketing Manager


Wednesday, 27 March 2013

Promotion


A.                Promotion

Promotion is one of the market mix elements, and a term used frequently in marketing.
The specification of five promotional mix or promotional plan. These elements are personal selling, advertising, sales promotion, direct marketing, and publicity. A promotional mix specifies how much attention to pay to each of the five subcategories, and how much money to budget for each. A promotional plan can have a wide range of objectives, including: sales increases, new product acceptance, creation of brand equity, positioning, competitive retaliations, or creation of acorporate image.

Fundamentally, however there are three basic objectives of promotion. These are:
1.                  To present information to consumers as well as others.
2.                  To increase demand.
3.                  To differentiate a product.

There are different ways to promote a product in different areas of media. Promoters use internet advertisement, special events, endorsements, and newspapers to advertise their product. Many times with the purchase of a product there is an incentive like discounts, free items, or a contest. This is to increase the sales of a given product.

The term "promotion" is usually an "in" expression used internally by the marketing company, but not normally to the public or the market - phrases like "special offer" are more common. An example of a fully integrated, long-term, large-scale promotion are My Coke Rewards and Pepsi Stuff. The UK version of My Coke Rewards is Coke Zone.

B.                 Sales Promotion

Sales promotion is one of the seven aspects of the promotional mix. (The other six parts of the promotional mix are advertising, personal selling, direct marketing, publicity/public relations, corporate image and exhibitions.) Media and non-media marketing communication are employed for a pre-determined, limited time to increase consumer demand, stimulate market demand or improve product availability. Examples include contests, coupons,freebies, loss leaders, point of purchase displays, premiums, prizes, product samples, and rebates.

Sales promotion can be directed at either the customer, sales, staff, or distribution channel members (such as retailers). Sales promotions targeted at the consumer are called consumer sales promotions. Sales promotions targeted at retailers and wholesale are called trade sales promotions. Some sale promotion, particularly ones with unusual methods, are considered gimmicks by many.

Sales promotion includes several communications activities that attempt to provide added value or incentives to consumers, wholesalers, retailers, or other organizational customers to stimulate immediate sales. These efforts can attempt to stimulate product interest, trial, or purchase. Examples of devices used in sales promotion include coupons, samples, premiums, point-of-purchase (POP) displays, contests, rebates, and sweepstakes.

C.                Why Do We Need promotion

the best way to promote some product,service is the quolity of the product.So if we would forbid all ways of promotin for all things on the market i think only then we wolud know which products are really good.Because we live in the world where people would not know how to live whit out(all kinds of products) so they would purchase them all the same, only this time whit out us (mkt. menagers) spending millions of $ on adds that dont influnce the cunsumers in any way whit out the adds cunsumation woul not fall.

D.                  Promotion Objectives
The promotion objectives need to be clearly stated and measurable. They must be compatible with the objectives of the company, as well as the competitive and marketing strategies. Objectives vary for different products and different situations. For example, producers must promote differently to brokers than to wholesalers. When promoting to a broker, the producer must promote what he/she wishes the broker to present to the wholesaler. When promoting to a wholesaler, the producer simply wants the wholesaler
to purchase the product. There are five general promotional objectives to choose from.

The five types of objectives for promotional activities are :
•         to provide information
•         to increase demand
•         to differentiate the product
•         to accentuate the value of the product
•         to stabilize sales






Promotion


A.                Promotion

Promotion is one of the market mix elements, and a term used frequently in marketing.
The specification of five promotional mix or promotional plan. These elements are personal selling, advertising, sales promotion, direct marketing, and publicity. A promotional mix specifies how much attention to pay to each of the five subcategories, and how much money to budget for each. A promotional plan can have a wide range of objectives, including: sales increases, new product acceptance, creation of brand equity, positioning, competitive retaliations, or creation of acorporate image.

Fundamentally, however there are three basic objectives of promotion. These are:
1.                  To present information to consumers as well as others.
2.                  To increase demand.
3.                  To differentiate a product.

There are different ways to promote a product in different areas of media. Promoters use internet advertisement, special events, endorsements, and newspapers to advertise their product. Many times with the purchase of a product there is an incentive like discounts, free items, or a contest. This is to increase the sales of a given product.

The term "promotion" is usually an "in" expression used internally by the marketing company, but not normally to the public or the market - phrases like "special offer" are more common. An example of a fully integrated, long-term, large-scale promotion are My Coke Rewards and Pepsi Stuff. The UK version of My Coke Rewards is Coke Zone.

B.                 Sales Promotion

Sales promotion is one of the seven aspects of the promotional mix. (The other six parts of the promotional mix are advertising, personal selling, direct marketing, publicity/public relations, corporate image and exhibitions.) Media and non-media marketing communication are employed for a pre-determined, limited time to increase consumer demand, stimulate market demand or improve product availability. Examples include contests, coupons,freebies, loss leaders, point of purchase displays, premiums, prizes, product samples, and rebates.

Sales promotion can be directed at either the customer, sales, staff, or distribution channel members (such as retailers). Sales promotions targeted at the consumer are called consumer sales promotions. Sales promotions targeted at retailers and wholesale are called trade sales promotions. Some sale promotion, particularly ones with unusual methods, are considered gimmicks by many.

Sales promotion includes several communications activities that attempt to provide added value or incentives to consumers, wholesalers, retailers, or other organizational customers to stimulate immediate sales. These efforts can attempt to stimulate product interest, trial, or purchase. Examples of devices used in sales promotion include coupons, samples, premiums, point-of-purchase (POP) displays, contests, rebates, and sweepstakes.

C.                Why Do We Need promotion

the best way to promote some product,service is the quolity of the product.So if we would forbid all ways of promotin for all things on the market i think only then we wolud know which products are really good.Because we live in the world where people would not know how to live whit out(all kinds of products) so they would purchase them all the same, only this time whit out us (mkt. menagers) spending millions of $ on adds that dont influnce the cunsumers in any way whit out the adds cunsumation woul not fall.

D.                  Promotion Objectives
The promotion objectives need to be clearly stated and measurable. They must be compatible with the objectives of the company, as well as the competitive and marketing strategies. Objectives vary for different products and different situations. For example, producers must promote differently to brokers than to wholesalers. When promoting to a broker, the producer must promote what he/she wishes the broker to present to the wholesaler. When promoting to a wholesaler, the producer simply wants the wholesaler
to purchase the product. There are five general promotional objectives to choose from.

The five types of objectives for promotional activities are :
•         to provide information
•         to increase demand
•         to differentiate the product
•         to accentuate the value of the product
•         to stabilize sales






 
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